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Berlitz boosts brand awareness, saves time and reduces costs by using blur

Founded in 1878, Berlitz is an internationally acclaimed education organization that aims to increase potential and opportunity for individuals, businesses, governments and NPRs worldwide, by developing language, cross-culture and leadership skills.

Challenge

Berlitz’s goal was brand awareness, specifically the creation of an online video competition that would increase the company profile socially. The requirements for the project were intricate including development and roll-out of a new marketing strategy, campaign management, social media optimization, demographic targeting analysis, SEO and creation of a microsite specifically for the campaign. Finding the right supplier for the job was going to be tricky.


Solution

Berlitz didn’t want to be restricted to using a local supplier. They came to blur with their project brief and submitted it onto blur’s platform, and after some refinement with our dedicated Project Success team the brief was released to blur’s community of over 50,000 service providers.

After some targeted email alerts to suppliers, blur were flooded with excellent pitches. The highest quality were shortlisted and presented to Berlitz - all in 7 days. An expert agency pitched with a detailed project plan and comprehensive strategy. Berlitz knew they were on to a winner and selected the agency that perfectly matched their needs.

7 days to source the perfect supplier and 3 weeks from kick-off to completion

Benefits

Berlitz gained access to over 50,000 service providers by coming to blur. With service providers pitching in a balanced competitive arena, the platform offered better prices with many service providers coming in well under budget whilst maintaining quality. blur’s process also cut out the need for lengthy meetings. Berlitz submitted their project, and sat back while blur went to work finding the perfect provider.

Berlitz then had the luxury of choosing the very best provider for their very specific requirements.

A successful video competition and related campaign increasing brand awareness...

...with time saved and anticipated costs reduced, and one happy customer well educated in the value that blur can bring to enterprise organizations!

Talk to us about your requirements
US: 1 (855) 702-8794 INT: +44 (0) 800 048 8664
hello@blurgroup.com

What is blur?

A sourcing, project management and payment platform where businesses can interact with over 65,000 fully vetted service providers in a secure environment. Supported by a global customer services team. We hold your hand throughout the entire process, from sourcing to project completion.

65,000+
Service Providers


blur's buyers promises

More Choice
More services than you can get anywhere else

Easier
We take complexity out of buying and selling services

Fast
The quickest way to get your services delivered

Fair
The right services at the right price, every time

Guaranteed
We vet service providers so you don't have to

Collaborative
Monitor your progress and collaborate in real time, any time

blur's business process

1

Buyer initiates their project with a defined brief using the 'brief app'

2

Buyer lists the brief on the 'exchange' with a commitment to pay a 'listing fee'

3

Service providers pitch for the project using blur's 'pitch app'

4

blur's technology, 'blur SenseTM', manages the pitch process and automatically presents the buyer with a shortlist of the best matches, and the buyer makes a choice

5

Buyer and sellers agree a digital 'Statement of Work'

6

Buyers and sellers manage the project online through 'Project Space'

7

blur's 'billing app' manages all payments and blur pays the service provider

8

blur evaluates project success and rates the service provider


  • Orders

  • Value of Orders submitted

  • Suppliers


Talk to us about your requirements
US: 1 (855) 702-8794 INT: +44 (0) 800 048 8664
hello@blurgroup.com

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