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Marketing

In Times of Uncertainty Creativity Will Prevail

Ian Phillipson | February 20, 2017 | Marketing

The Mechanics Behind Marketing Spend Optimization

Ian Phillipson | February 3, 2017 | Marketing

How AI is Helping Marketers to Optimize Their Spend

Jason Deign | January 24, 2017 | Marketing

91% of Digital Marketing Ads Don’t Get Viewed for More Than a Second

Ian Phillipson | January 16, 2017 | Marketing

Should Marketers Ditch Digital and Spend on Traditional TV Ads?

Ian Phillipson | January 12, 2017 | Marketing

Enterprise Solutions

Create a better return on your procurement investment through the adoption of smarter sourcing practices and more efficient procurement systems.
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6 Marketing Trends to Watch in 2017

Ian Phillipson | December 19, 2016 | Marketing

50% of Marketers Have No Agency Service Agreement

Jason Deign | December 14, 2016 | Marketing

UK Christmas Ad Spend to Hit £5bn. But Will It Be Wasted?

Ian Phillipson | December 7, 2016 | Marketing

How to Pitch a B2B Marketplace to the Board and Get Their Buy-In

Ian Phillipson | December 6, 2016 | Marketing

P&G’s ‘Open Sourcing': A Wider Marketing Trend?

Jason Deign | December 2, 2016 | Marketing
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