Social Media

How it Works

blur Experts can take your company to the next level with social media marketing!

Social media marketing is big! The total time spent on social media in the U.S. across PC and mobile devices increased by 37 percent to 121 billion minutes in July 2012 compared to 88 billion minutes in July 2011. These programs create content that attracts attention and encourages readers to share it with their social networks. The resulting electronic word-of-mouth (eWOM) refers to any statement consumers share via the Internet, such as websites, social networks, instant messages, news feeds…about an event, product, service, brand or company. There are numerous sites to use when designing a social media campaign, such as Twitter, Facebook, Google+, Instagram, Fourquare, YouTube, …the list goes on. Techniques include targeting, COBRAs (consumer’s online brand related activities) like uploading a picture of one’s new Converse sneakers to Facebook, and eWOMs, such as an online hotel review posted to Yelp. blur Group experts know how to make the most out of this vast new world with techniques like social analytics, automation, blog marketing and validation and more. Let them do the work for you and watch your sales soar!

Three things to include to get the best pitch

  • How comfortable is your business with social media?
  • Who is your target audience?
  • Do you want to sell a product or enhance your brand?

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contact@blurgroup.com

New to blur Group?

Find out how we're changing the way businesses buy services across the world with our regular newsletters and content. contact@blurgroup.com