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Social Media ROI Skepticism

25/11/2009 | blur Marketing | admin | No Comments

“I don’t have enough time for twitter, Facebook or blogging.” What if it paid back 200% of your time invested?

social-media-roi
Photo by Marchin Chady via Flickr

‘Not having enough time for social media’ sounds like the title of a summer song. You listen to it again and again, without asking yourself why.

Maybe we should question harder where our precious time needs to go. Getting comfy with social networks is a great start. A stimulus for getting more familiar with the ‘social Net’ could be the fact that it pays back if done properly. With astonishing results in some instances.

But why do only a few manage to get breakthrough results?
There are 2 reasons:

1. They know how to use the tools.
2. They know that only a few have succeeded to date.

On the latter have a look at some success stories and at 300 social media campaign case studies, you’ll be amazed.

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