Crowdsourcing harnesses the power of collective thinking and doing to solve problems – often big problems.

Crowdsourcing and Cloud computing together deliver a new reality of burst-community and burst-computing.

The US and UK governments are actively adopting Crowdsourcing to change the way in which citizens comment on and alter laws and regulation. Big brands use Crowdsourcing to involve the masses in ‘social’ ad campaigns. Tech companies Crowdsource ideas to innovate better – mass ideation!

Each utilize burst techniques to rapidly harness mass opinion and input for statistically better outputs. Burst people power requires burst-computing to support it. Cloud computing services such as Amazon Web Services, Google Apps and Servage TotalCloud can support these bursts with on-demand IT.

Need a million people to provide instant, Crowdsourced feedback on politicians expenses and bingo you need burst-computing to make that happen and ensure your systems can rapidly and scalably gather mass opinion, process it and spit out meaningful results and tangible outputs. Cloud models allow you to rent those bursts – firing up on-demand processing for a few hours, days or weeks. Why own it?

Take this thinking a little further means the masses can be Crowdsourced to solve almost any kind of problem – so beware Creative industries!