Would you read Oliver Twist or Animal Farm over and over? If you’re a fan of Dickens or Orwell, perhaps you would. Would you read blur Group blog posts over and over? Well, we think the more appropriate question would be why wouldn’t you peruse our prose again and again and again…just in case you [...]
It used to be that great design cost the earth. Leading design agencies positioned themselves as reassuringly expensive. Assured rip off more like. That was before the Internet spawned over 210 Million Websites. Before one third of the US working population found itself in design related jobs. Before Apple. Pre Steve.
blur Designs, the leading, international Crowdsourced design agency is expanding now that it has nearly 1,000 top designers worldwide. Check them at the all new blur-Designs.com. ‘Need a Designer?’
Now we all know about Aol.’s demise from Warner Brothers and yes they had the right idea, a fresh start and a new brand. A brand that will put their past behind them and lead them into the future. However the execution of this process seems to have gone wayward. I have a feeling that [...]
The worlds greatest designers are rarely found in large design agencies. They are often freelancers or independents. blur Designs is a new kind of design agency, located in London with designers spanning the globe. Born from crowdsourcing, it is shaking up the agency world with an unrivalled roster of talented and diverse designers. With a [...]
And who said video wasn’t the future of the Web. YouTube ads point to a future of viral video – dismantling traditional network TV mechanisms. Watch.
Kellogg’s have become so concerned about supermarket cereals that they are now using a laser to burn their brand into each individual corn flake! Helen Lyons, lead food technologist at Kellogg’s, said: ‘In recent years there has been an increase in the number of own brands trying to capitalise on the popularity of Kellogg’s corn [...]
A recent survey by CoolBrands revealed that Apple’s iPhone is now more desirable than an Aston Martin! A closer look at the list tells the bigger story about Apple’s brand, they took 3 spots out of the top 5! Apples dominance is unsurprising – consumers are way too happy to queue for the latest gadget. [...]
blur Designs traveled over to the trendy Shoreditch House last night to see their latest Human Brand project, Rabia. Here she is singing ‘Fronting’. It was a great gig and the crowd loved her. blur Designs is onto the next stage of Rabia’s Human Brand, watch this space!
Rabia has come into see us about her Human Brand™, she loves it, do you? Let us know what you think? What does it say to you? If you’re new to Rabia check out this video. Please feel free to comment below, thanks and we’ll keep you updated on how Rabia’s human brand turns out.
The Portobello film festival kicks off tonight at our Westbourne Studios! Big piece on Street art, got talking to sickboy a leading street artist from Bristol. Turns out he was one of the first street artists to use a logo instead of a tag, known as the ‘Temple’ which can be seen on walls and [...]
‘In this century human brands will become as powerful as any corporate brand’. Artists, actors, singers, entrepreneurs, chefs and bloggers brands can become as valuable as any Walt Disney, Nike, News Corporation, Kellogg’s, Google, Microsoft or Amazon. The power is shifting from distributor to creator. Middleman to artist. David Beckham is better known than Manchester [...]
After a productive Friday morning, we decided to make a short film showing the route to our studios from Westbourne Tube Station. Which will also freshen up and make our contact page more interesting. Spot anyone you know?
P Diddy spoke with Mashable about his perspective on artists need to develop and control their personal brands on and offline – inc social media. “Before, it was just at live shows, now you have to be able to do a great live show, you have to be able to do a great online interview, [...]
[kml_flashembed movie="http://www.youtube.com/v/rMECjbAj8SE" width="440" height="270" allowfullscreen="true" fvars="fs=1" /] blur Designs starts work on it’s next Human Brand™
blur Group has recently launched blur Designs which is a design agency for business and human brands™. blur Designs was architected to change the old stagnant design agency approach. ‘We’re cutting out the crap’, which enables us to give you outrageous value without compromising on quality. We’re crowdsourced, so we have a focussed, hand picked [...]
blur Designs is starting to break the design agency world with it’s latest website, focusing on cutting the crap out of agencies. blur Designs are a crowdsourced design agency changing the game combining outrageous value with breakthrough vision and pace. With our latest website we focus on our innovative 1,2,3 system which takes any company [...]
blur Designs is busy behind the scenes preparing to launch ‘Human Brands’. After all, why should us humans not design and develop our own brands? Surely branding is not the preserve of corporates alone. And in this new world of endless 15 minutes of fame and one hit wonders pumped through MySpace, Twitter or TechCrunch [...]
The definition of Fairtrade is clear: “Fairtrade is a strategy for poverty alleviation and sustainable development. Its purpose is to create opportunities for producers and workers who have been economically disadvantaged or marginalized by the conventional trading system. If fair access to markets under better trade conditions would help them to overcome barriers to development, [...]
Crowdsourcing has become an increasingly accepted term with examples bandied about such as Google using the analysis of Web links to crowdsource their search engine, Wikipedia crowdsourcing the planet to build the largest encyclopedia and Threadless crowdsourcing approaching a million people to design t-shirts. But what is the future of crowdsourcing? Well, we think it’s [...]
Kinetic Typography or simply ‘moving text’ is an animation technique that brings together motion and type. The techniques history lies in film credits, the fore runner being Saul Bass in Alfred Hitchcock’s North by Northwest (1959). Since then kinetic typography has become main stream within film industry. [kml_flashembed movie=" http://www.youtube.com/v/jIlqatMQSgI" width="440" height="270" allowfullscreen="true" fvars="fs=1" /] [...]
Design is rapidly moving from posters and toasters to include processes, systems, and organizations. Design is the accelerator for the company car, the power train for sustainable profits. Design drives innovation, innovation powers brand, brand builds loyalty, and loyalty sustains profits. If you want long-term profits, don’t start with technology—start with design. Start with blur [...]
As blur Group gets more of a following we increasingly get asked why what we are doing is important. It is both a fundamental and complex question to answer. I have spent the last ten years building large communities and marketplaces on the Web – consumer facing, business facing and some that mash both up. [...]
‘How important do you think branding your twitter profile is?’ This was the question asked of me at the latest blur’d Meetup. The answer is obvious, VERY IMPORTANT! Would you have a website or even a business card without your logo & branding applied to it? Of course not. Twitter should be seen as an [...]