In an age where data protection is one of the biggest issues we face, Crowdsourcing is emerging as a strong means of defence… The fight against cyber crime is a harsh and unpredictable battle ground. With cyber criminals finding new and devastating means of attack with each passing moment, the authorities have been searching for [...]
‘We plan to take Crowdsourcing further than it has ever gone before….. We want media companies to engage users as citizen journalists, and NBC2 is just the first step toward this. We want to enable local governments to encourage users to report about hazards on the road to help keep our roads safe. We want major [...]
As we all know, hash tags on Twitter can be a great way of getting a subject trending and gaining exposure. It also seems they can be used just as effectively to dampen public hysteria and put the record straight in the world of news broadcasting. During Thanksgiving week in the States, stricter than usual [...]
Crowdsourcing is officially down with the kids! Yes, that’s right. The latest innovation in the business and tech world has reached the children’s market. A new, cross country, cross industry project is taking place this fine festive month, inviting children and families around the world to contribute to the world’s largest curated exhibition of children’s [...]
The Mini Feeds of Facebook pages up and down the country have been awash with animated faces over the last few days. This weekend saw an NSPCC campaign urging users to change their profile pictures to one of their favourite childhood cartoon characters. The campaign has seen huge press, the Facebook group attracting almost 90,000 [...]
The music industry is in a state of change, with no factor more important than the internet. What with file 2 file sharing sites gaining huge prominence in the early part of this century and the emergence of self promotion sites like MySpace, the industry has had to adapt and change to meet these new, [...]
The blur Group blog has always been a bit of Tim Burton fan. We like his take on the unconventional, the wacky and taking everything just that one step further than anybody else… But now he’s only gone and trumped himself by creating a Crowdsourced script via Twitter!
In the first of a series of guest blogs based on the theme of ‘Why Crowdsourcing Is Important To Me’, blur Group is pleased to introduce, Dave Evans. Dave is an experienced Internet and mobile technologist and recently co-founded Somo Interactive mobile advertising agency.
There are a countless number of technological buzzwords out there which are constantly banded around the internet- and keeping up with them all can be a chore, not to mention bewildering. Some terms are built to last- take Cloud Computing for example. Similarly, the term Crowdsourcing has continued to thrive both as a word and as a strategy.
The best blogs have the best content- whether generated by outsiders or by the blog editors themselves. For a blog to be of any value, they must be useful, interesting, at times humorous but above all, engaging. And while inspiration for content might be lacking on occasions- that’s actually the easy bit.
Fundraising. It’s the purpose of all charity work, the lifeblood that keeps them alive and imperative for their future existence from one year to the next. Charities can rarely afford to rest on their laurels- and especially in choppy economic climes such as these.
Back in June, b-uncut reported on the early stages of the Crowdsourced art scheme- ‘The Johnny Cash Project.’- and as it’s now up and running, we thought we’d bring the story over to our loyal blur Group audience!
This weekend marks the moment where the people of Britain put their clocks back one hour to welcome the beginning of darker and colder evenings… That’s a bit negative, so we thought we’d turn the clocks back and give you a flavour of what has been happening at blur Group over the past fortnight!
Has there ever been a more dangerous (not to mention ground-breaking) Crowdsourced venture than Wikileaks? The stakes are high and the risks involved for Julian Assange, the Wikileaks founder, and the many groups of people attempting to infiltrate data behind security lines, are enormous.
Just a little video interview with Philip Letts, the founder and CEO of blur Group. Find out more about what we do, where we’re going and the world of Crowdsourcing…
Remember FashionStake? They’re the Crowdsourced fashion start-up who are attempting to change the way consumers conduct their online shopping. FashionStake present items from their selected designers in a series of ‘trunk shows’, and if consumers like them, they can place direct orders for them while they on sale.
If it aint broke, don’t fix it- at least that’s how the saying goes. And high-street retailer, Gap, could have certainly done with a bit of common sense advice prior to launching their new company brand logo.
Where were we? Ah, yes, autumn. It’s been a busy few weeks folks. Two London Underground tube strikes, a couple of working briefs with our friends at Paddy Power, a visit from the Pope and we gained a number seven placing in the Campaigns 2010 Agency rankings!
Outsourcing is based on the concept of work as globalisation. Next came Open-source- the concept of working externally. And then Crowdsourcing discovered the concept of working socially. All these models share a few things in common- formulas designed to reduce business costs, budgets and expand the geographical locations of the workforce.
Yesterday we brought you the picture story of the Paddy Power Hollywood-style sign construction on the fields overlooking the Celtic Manor Golf Course in Newport, Wales- the home of the 2010 Ryder Cup.
Let me take you back a few months to the annual Cheltenham Gold Cup- one of the meetings on the horse racing calendar. The Gold Cup’s sponsors, Paddy Power, decided to put a ‘Hollywood style sign’ on one of the fields overlooking the course. Great advertising. And that got Paddy Power thinking.
The long term future of the newspaper industry is not looking good- and that’s a bit of an understatement. Between 2007 and 2009, the UK newspaper publishing market declined by 21%. Quite simply, the industry cannot continue in its current guise.
The internet is the undisputed home of all things weird and wonderful- so it’s hardly surprising that the wide variety of Crowdsourcing ideas range from the fantastic to the innovative, valuable, pointless (?) and downright bizarre.
The Pope has not been spotted on British shores for 28 years- so his UK arrival has generated a wave of pent-up media hysteria. The latest incumbent has a greater global Crowd following than The Beatles, Rolling Stones and Michael Jackson put together.
Making a profit in the stock market is a tough test at the best of times- especially in the past two years, during a period of global recession. There is rarely a safe way to make a quick buck in the temperamental crowded world of share trading.