In the five blogs of blur Group we write about what excites, dismays and interests us. As the year draws to a close, let’s take a look back at the most-read blog posts of 2011 – what do they say about you, dear reader?

In the blur Group blog, you looked to us for amusement and advice. The most popular post of the year was April Fool’s Day 2011: Did you spot the hoaxes? We lined up the most convincing tricks on the web – did you fall for them? Crowdsourcing creativity is still a new concept, so it follows that the next two most popular pieces explained how blur can work for you. They were Web 3.0 is all about data, and so is the Creative Services Exchange, closely followed by Producing the Perfect Creative Brief.

Over in blur Designs, you favoured posts with collections of design. You loved the Royal Wedding Dress, our round-up of the possible looks Kate might choose. Our post about the iconic Google Doodle got the second-highest number of hits. We’re glad to see that you’re as obsessed with Apple as we are, because the third most-read post was The Future of Apple Designs, a speculative look at the innovations we’d like to see.

The Royal Wedding was crucial in blur Marketing too. The most popular post was The Ultimate Brand: The Royal Wedding, in which we looked at how the royal family might market itself in the future. Our advice on writing a Killer Slogan was the next most-read piece, just ahead of our look at the week’s Top Viral Video, which involved conductive citrus.

In Innovatrs, our most popular post was Innovation in Music: Key trends and the growth of digital. Clearly, our thoughts were worth taking a break from your iPod! A good entrepreneur learns from those who have gone before. So we’re not surprised that our Smoothie Operators analysis of the success of Innocent and our cautionary tale about Sony Betamax were the next most popular posts.

Meanwhile, you b-uncut readers reminded us why statistics can be fun. You read our tribute to Andreas Gursky’s colossal photographs more than anything else. But the next most popular piece featured Willard Wigan who makes miniature art inside pins! The third most-read post was similarly zany, about Gilbert and George’s urethra-themed exhibition.

Thanks for following us this year! Don’t stop now, because we’re finishing the year in style. We’re running the Alternative Advent Calendar over in blur Designs, and today marked the start of our series of innovative gifts in Innovatrs. And if you need blog copy, our creatives can help you out! Brief the Exchange.