blur Group gives groups of individuals the power to profoundly shape the future. A digital future, designed by crowds, shaped around crowds, sourced by crowds. blur Group disrupts the status quo and the workplace as we know it. Wiping off the static, analogue culture in order to grant its crowds immediate and direct [...]

Blogs have become the modern magazine, user-generated and widely acclaimed by the masses. Here are few tips to start yours and get your human brand out! Photo by Mike Licht, NotionsCapital.com via Flickr Useless to say that if you haven’t started blogging yet, you’re missing out. And if you’re trying to get your human brand [...]

If you take social networking seriously you’ll end up with a personal brand. Here are some tips on how (not) to mange yours. Photo by bonked via Flickr If you’re reading this blog we’ll assume you’re experienced with social networks. Personal branding is the result of intensive use of social networking. A field we’ve been [...]

In 2007 a handful of pioneering artists had an idea. They thought that if they could use the Internet to unite and organize artists from around the world then together they could redefine the concept of art market. You see, they understood that world artists had had enough. Enough of making no money. Enough of [...]

The power of the crowd. Synchronization in motion. Natural. Spontaneous. Crowdsourced. Dig.

A bunch of Star Wars afficionados are getting together to remake the popular saga. Crowdsourcing is the star! And we get ecstatic at blur when we hear this kind of news. Long story straight from the website: You and 472 other people have the chance to recreate Star Wars: A New Hope. Below is the [...]

Kellogg’s have become so concerned about supermarket cereals that they are now using a laser to burn their brand into each individual corn flake! Helen Lyons, lead food technologist at Kellogg’s, said: ‘In recent years there has been an increase in the number of own brands trying to capitalise on the popularity of Kellogg’s corn [...]

The new blurgroup.com has gone live. Check it – and thanks to everyone for their inputs. Feedback welcome.

We take a fairtrade approach to managing our crowds. We also understand what its like for people going out on their own and devised bulletproof processes to make sure that your rights as an independent contractor are taken care of. Mainly to avoid the following:

Hey singers, actors, artists and performers – are you getting your Facebook promotion right? Photo by carbonated via Flickr We recently launched Human Brands which we’re kinda excited about. It combines the vibrant visual effects of our design agency, blur Designs with the strategic influence of our digital agency, blur Marketing. Expanding a bit on [...]