P Diddy speaks out about artists need to develop and control their personal brands on and offline – inc social media. “Before, it was just at live shows, now you have to be able to do a great live show, you have to be able to do a great online interview, you need to have [...]

A recent survey by CoolBrands revealed that Apple’s iPhone is now more desirable than an Aston Martin! A closer look at the list tells the bigger story about Apple’s brand, they took 3 spots out of the top 5! Apples dominance is unsurprising – consumers are way too happy to queue for the latest gadget. [...]

blur Group’s crowd of artists at b-uncut keeps breaking new ground. Today it surpassed 10,000 artworks loaded. b-uncut.net, where the artists hang, attracts over 5,500 unique visitors per month and over 40,000 page views making it by far the most ‘active’ artist site on the Web. In the mean time b-uncut.com, aimed at art buyers [...]

While blur Group’s busy preparing for the public launch of its Human Brands programme next week — we celebrate the ultimate ‘Human Brand’ — Michael Jackson. To inspire our crowd members. And promote the individual. Because in the 21st Century individuals, not corporations will drive change.

Is Twitter the Web’s greatest Ponzi scheme and Evan Williams the Madoff of the information age? Will this ‘pulse of the Web’ communications house of cards finally collapse when the vast majority of Twitter users figure out that the vast, vast majority of their ‘followers’ are nothing like followers and probably never will be. Is [...]

blur Group uses crowdsourcing to re-architect the creative industries, cutting out both the middle man and middle managers. Collapsing the supply and distribution chain from original content creator to buyer, fan or audience. Constructing next generation creative industry talent and intellectual property marketplaces. Why? Because the middle men and middle managers take too much. The [...]

Photo by Deemonita via Flickr We were avidly re-reading this article from March about the future of PR by Jeremiah Owyang of Forrester Research. We felt a bit of an issue with the use of the word ‘agency’. We feel that the future (or the present of blur Marketing) is actually communities representing communities. The [...]

Focused Crowdsourcing. We’ve been studying it, we’ve been applying it, we’ve been talking about it. Photo by foxypar4 via Flickr An interesting study from ReadWriteWeb, looks into patterns of behaviour within large crowds such as Yelp or Digg and finds that there’s always a bunch of power users driving the game. We believe that focused [...]

blur Designs traveled over to the trendy Shoreditch House last night to see their latest Human Brand project, Rabia. Here she is singing ‘Fronting’. It was a great gig and the crowd loved her. blur Designs is onto the next stage of Rabia’s Human Brand, watch this space!

blur Group is a leader in focused crowdsourcing. Their crowds are tightly managed, highly focused and extremely productive. They manage crowds as virtual organizations. Un-corporations. And as a result their crowds of artists, entrepreneurs, digital marketers, designers and writers act as ‘collectives’ of independents that come together under the blur umbrella to take on their [...]

The b-uncut store is open for business. Buy art t-shirts, shirts, gadgets, cards, posters and more. This is a critical milestone for b-uncut – the worlds leading artists network. Because money made from selling b-uncut Store products goes direct to the artists and b-uncut’s emerging art programs including grants, shows and sponsorships. b-uncut is redefining [...]

Rabia has come into see us about her Human Brand™, she loves it, do you? Let us know what you think? What does it say to you? If you’re new to Rabia check out this video. Please feel free to comment below, thanks and we’ll keep you updated on how Rabia’s human brand turns out.

The Portobello film festival kicks off tonight at our Westbourne Studios! Big piece on Street art, got talking to sickboy a leading street artist from Bristol. Turns out he was one of the first street artists to use a logo instead of a tag, known as the ‘Temple’ which can be seen on walls and [...]

‘In this century human brands will become as powerful as any corporate brand’. Artists, actors, singers, entrepreneurs, chefs and bloggers brands can become as valuable as any Walt Disney, Nike, News Corporation, Kellogg’s, Google, Microsoft or Amazon. The power is shifting from distributor to creator. Middleman to artist. David Beckham is better known than Manchester [...]

Mashable’s Brandon Mendelson posted an interesting collection of tips on how to grow your crowd. At blur Marketing growing crowds is not only critical to what we do, but also central to how we engage with our clients. Photo by ppdigital via Flickr We enjoy reading this and participated in the discussion. How are you [...]

Ricardo Cinalli, arguably the worlds greatest living painter has joined b-uncut. Leading art critics, including Brian Sewell, have called him the 21st Century Matisse. He’s a little shy – so we just recognize him as another cool artist that has joined the b-uncut movement. One of the reasons Ricardo joined b-uncut is to support the [...]

Your art, our store – a preview. The b-uncut Store opens its doors next week. Shhhh…

After a productive Friday morning, we decided to make a short film showing the route to our studios from Westbourne Tube Station. Which will also freshen up and make our contact page more interesting. Spot anyone you know?